The Milwaukee® 25 ft. STUDMC Tape Measure is the most durable tape measure in the industry. This tape measure retracts smoothly in tough jobsite conditions and extends powerfully through debris when taking measurements on the ground. The EXO360™ tear and wear resistant blade technology protects your blade on the jobsite and delivers the most durable blade. The fully reinforced impact resistant frame and the double-sided anti-tear coating on the first 6 inches of the blade ensure greater longevity in harsh ground-level conditions. The STUDMC Tape Measure features a high-visibility blade for improved readability in varying jobsite environments. The tape has a 17 ft. stand-out and 14 ft. reach that allows you to take long measurements alone and enjoy greater reach on the jobsite.